The Custom Advantage
Why Chattanooga Businesses Choose Custom Code Over Templates
Chattanooga is the 'Scenic City' with ~193,800 residents and a metro population of ~585,000 (including parts of North Georgia). Growth rate ~1.2% annually, with ~6.3% total increase since 2020. Chattanooga was the first U.S. city with citywide 1-gig internet (EPB, 2010), and by 2022, EPB offers 25-gigabit internet citywide—'Gig City.' Over 99% of Tennessee businesses are small businesses (~664,000 small firms), and Chattanooga has a strong entrepreneurial ecosystem with a dedicated Office of Entrepreneurship. The city's 'renaissance' over the past decade has been driven by grassroots entrepreneurship and innovation. With such tech-forward infrastructure and expectations, WordPress-powered template sites won't cut it. WordPress powers 43% of the internet, but mass-produced page builders create bloated code that kills your rankings. We take a different route: 100% hand-written code. This means zero bloat, enhanced security, and a mobile experience that matches Chattanooga's Gig City ethos.
To truly compete in Chattanooga, you can't rely on the same tools as everyone else. You need a digital presence that is faster, sharper, and built to convert. That is exactly what we deliver.